When you attend a networking event, you’re not just there as a representative of your own professional brand—you represent your company as well. The way you interact with others and the topics you ...

Celebrity endorsements: Who needs ’em? Brand advocates are the latest trend in brand awareness marketing thanks to their enthusiastic content and authentic word-of-mouth support. Partnering with your ...

Businesses can transform satisfied customers into passionate brand advocates by consistently exceeding expectations through a ...

Led by Molten Ventures and Bright Pixel Capital, the investment will supercharge Duel’s mission to help retail brands grow through the people who already love them. Duel, the leading Brand Advocacy ...

When it seems that corporate America has seized control of our government, of our society, it can be hard to wake up every day excited to go to work. Trust in brands has never been lower. Expectations ...

Editorial Note: Talk Android may contain affiliate links on some articles. If you make a purchase through these links, we will earn a commission at no extra cost to you. Learn more. Imagine a client ...

What is one unique element you’ve incorporated into your personal brand, and how has it helped you stand out? We asked 17 ...

Opinions expressed by Entrepreneur contributors are their own. As consumers increasingly rely on their mobile devices, the tried and true traditional methods of marketing are no longer sufficient to ...

A new index developed by The Boston Consulting Group (BCG) underlines the powerful roles that word-of-mouth recommendations play in driving sales growth for brands. The Brand Advocacy Index (BAI) ...

How likely are your customers to recommend your brand to others? This is the only question you need to ask to measure your company’s net promoter score (NPS). Your NPS can tell you a lot about your ...