Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about how to create visually digestible interfaces, download the free e-book Web UI Design for the ...

While many trends and techniques in web design come and go, one that remains constant is color. It is one of the basic principles of all design theory and a tool that contributes to an overall ...

In web design, "color pattern" which has a big influence on the site image is important. A web designer explains the methodology of sticking to a certain color and increasing the number of colors to ...

Turns out, something as simple as tweaking the color of a button changes user behavior or endears people to your product. Buffer’s Leo Widrich explains the importance of color in website and brand ...

Color plays an important part in a design. Colors evoke emotions, feelings, and ideas. Colors can also help strengthen a brand’s message and perception. Yet the power of colors is lost when a user can ...

Editorial Note: We earn a commission from partner links on Forbes Advisor. Commissions do not affect our editors' opinions or evaluations. Small business websites must have an eye-catching design and ...

It's blue. The web is very blue. Not metaphorically, either. The Internet's most heavily trafficked websites are literally colored with nearly twice as many shades of blue as shades of yellow and red, ...