Business-to-business (B2B) buying behavior is now aligned with consumer buying behavior, indicated by an increased demand for B2B sales and interactions to be conducted digitally, a report found.

Seven On Your Side Facial recognition used by retailers to track consumer shopping. Thursday, May 3, 2018 (ABC7 photo) TOPICS: Automatic Identification And Data Capture Consumer Behaviour Draft ...

At its core, consumer behavior is an act of studying a specific type of people—consumers. Neuromarketing has the potential to overtake, or perhaps, succeed in the field of consumer behavior.