There’s one little secret that every print designer needs to know about postcards: with the right design, they’re arguably the most effective form of print marketing for a business. People don’t throw ...

Nathan Smith and Sam T Smith’s postcard project ME & EU was prompted by last year’s Brexit result in the UK/EU referendum. Disheartened and disconnected by the outcome, the designers appealed to the ...

When it comes to direct-mail postcard marketing success, which matters more: design or copy? This is a topic worth discussing, as we’ve all seen badly designed postcards with great text and ...

Oct. 1 is World Postcard Day (WPD). The day is an annual celebration of the hobby of sending and collecting postcards. It’s more than just about the postcard itself—it’s the community and the stories ...

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