There's been a lot of talk -- both positive and negative -- about Ford Motors' new ad campaign "Go Further," not so much because it represents a change from "Drive One" (both are via AOR WPP’s Team ...

In what some industry experts see as a Hail Mary ahead of May 3 — the day President Donald Trump is expected to implement 25% tariffs on all auto parts imported into the United States — Ford Motor Co.

Ford’s classic Capri badge returns affixed to an EV this year, so it’s kind of fitting that the Blue Oval’s marketing team is fusing retro and modern marketing tactics to promote it. Ford is teasing ...