EXCLUSIVE: Ted Field’s Radar Pictures has teamed with For Us By Us Studios to develop a scripted series about the iconic Fubu hip hop clothing brand. The Fubu (For Us By Us) series will chronicle the ...

Before streetwear became a fashion force in and of itself, there was FUBU. Started by four friends, the brand (an acronym for “For Us, By Us”) was a $350 million operation with 200 freestanding stores ...

FUBU is back with a streetwear capsule available exclusively at Century 21. As the first product created under FUBU’s “Can’t Resist a Classic” campaign, the capsule references the brand’s ‘90s-era ...

Four friends from Hollis, Queens made their mark on the fashion world in a major way in 1992, when they launched FUBU, a sportswear brand inspired by hip-hop culture. In the decades since, some of the ...

If you’re not familiar with Sorella, the popular store sits on the corner of Melrose in Los Angeles and provides Instagram-worthy attire. When shopping in LA, it’s a must-see and tourist attraction ...

QUEENS, N.Y. (PIX11) — A Black veteran from Queens became the CEO of the $6 billion brand FUBU. Dr. J. Alexander Martin is the CEO and co-founder of the international and groundbreaking fashion brand ...

Add Yahoo as a preferred source to see more of our stories on Google. There is a short list of fashion companies that have achieved 30 years in business, and an even shorter list that can chronicle ...