BAT Rothmans (hereafter BAT)'s heated tobacco product "glo" has secured 10 million users in 33 countries. Lee Ju-seok, BAT's principal design lead who spearheaded the design of the flagship model ...

LONDON, Sept 6 (Reuters) - British American Tobacco (BAT) BATS.L said on Tuesday a year-long study evaluating the potential harm reduction of using heated tobacco products compared to cigarettes will ...

BAT Rossmann has introduced a new heated tobacco electronic cigarette device, reigniting competition in the domestic e-cigarette market from the beginning of the year. Attention is focused on whether ...

British American Tobacco showed promising new innovations in all three NGP categories on its recent Capital Markets Day. The two-piece Glo Hilo device seems to improve on current consumers' pain ...

BAT said it has 24 million adult consumers of its new-category products globally that also includes heated cigarettes and oral nicotine products. The goal is achieving 50 million adult consumers by ...

LONDON, July 26 (Reuters) - British American Tobacco plans to test its new Eclipse tobacco heating device in the United States this year, allowing it to pull ahead of Philip Morris in the world's ...

To mark World Vape Day, BAT has today published a comprehensive review of the scientific evidence for vaping products (e-cigarettes), their potential health effects and their role in Tobacco Harm ...

LONDON, Feb 11 (Reuters) - British American Tobacco (BATS.L), opens new tab on Friday reported a 7% rise in full-year adjusted revenue to 25.7 billion pounds ($34.8 billion), helped by sales of ...