The Simply NKD line of the beloved snacks will have no dyes or artificial flavors, but you can still buy the original ...

A Darden School of Business professor says PepsiCo’s new “Simply NKD” line is a “high-stakes branding challenge.” ...

The company announced Thursday that Doritos and Cheetos Simply NKD will hit store shelves on Dec. 1. The launch is part of ...

In a move that’s catching attention across the snack industry, PepsiCo has announced it’s removing the bright colors—but not the ...

PepsiCo announced that it will begin selling new "Simply NKD" versions of Cheetos and Doritos that contain no artificial ...

The new "colorless" products will be for Doritos Nacho Cheese and Cool Ranch flavors and Cheetos Puffs and Flamin' Hot ...

PepsiCo is switching up how some flavors of Cheetos and Doritos look in the coming weeks. On Friday, the global snack company ...

Doritos and Cheetos are getting a makeover. PepsiCo said Thursday it’s launching toned-down versions of its bright orange ...

The brand said the bold new flavor was created in response to fan demand. Cheetos is turning up the heat with a tangy twist, introducing a Flamin' Hot Dill Pickle flavor that's sure to excite snack ...

We all have our favorite, go-to snacks when craving something sweet, salty, spicy or crunchy. But all snacks are not created equal, especially when you take the popular Flamin' Hot Cheetos and use it ...