For millions of fans, spring doesn’t officially begin until a Rita’s Italian Ice is in hand. This year, as one of the season’s most iconic first signs of spring, the PEEPS Brand joins the brand ...
Rita’s Italian Ice & Frozen Custard will mark the first day of spring with its annual free Italian Ice giveaway and the debut of a new Mystery Peeps Italian Ice flavor. On Friday, March 20, 2026, ...
Ice, ice, baby. Every New Yorker has an Italian ice hill they’re willing to die on — forget pizza, bagels or chopped cheese.
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