Like many other brands in recent months, Meow Mix has been integrating nostalgia for pop cultural artifacts of past decades into its marketing as a way to engage consumers. PSOne, a unit of Publicis ...
Funding via Kickstarter, Indiegogo and similar groups is currently all the rage. Now a cat food company is jumping on the crowdsourced funding bandwagon with the launch of Meow Mix Catstarter, the ...
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