For several years now, the tool manufacturer Parkside has been competing with renowned brands such as Bosch, Makita and Einhell. Not on the DIY store shelves, however, but from discounters. myHOMEBOOK ...

Arnold Schwarzenegger is the unlikely face of Lidl’s DIY brand. The ‘Terminator’ actor, 76, who was a former bricklayer, appears in an advert as the spokesman for the discount brand’s Parkside range, ...

Lidl has unveiled the face of its latest range of DIY tools - Hollywood actor Arnold Schwarzenegger. The action star and former governor of California has been named the brand ambassador for the ...