Red Bull, the much-loved energy drink brand, is preparing to roll out its brand-new spring edition flavor soon. The news was ...

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage (or food) that pairs well with sports. Yes, even cookie ...

And more than just an energy boost, Unwell’s launch taps into one of today’s fastest-growing beverage trends: functional, better-for-you drinks. Brands like Poppi and Olipop have proven that consumers ...

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage that pairs well with sports. Yes, even cookie dough whiskey ...

Red Bull sold a record 12.67 billion cans in 2024, a 4.4% jump from the previous year, cementing its place as the world’s top-selling energy drink and projecting revenues of US$10 billion in 2025. The ...

Painted in silver and blue and typically accompanied by a large sculptural element shaped like a can of the energy drink, Red Bull energy drink cars are a common sight around major metropolitan areas.

LSU head coach Ed Orgeron was known in part for his fiery personality as he led the Tigers to a national championship in 2019. Orgeron recently joined the Pardon My Take podcast and revealed that Red ...

As Red Bull expands its soccer empire, the energy drink giant has faced some resistance from diehard fans. But not in Japan.

Red Bull Malaysia celebrates the teams' outstanding performance at the 2025 PETRONAS MAM Malaysian Cub Prix Championship and ...

Helmut Marko was advising the energy drink giant on driver development before it acquired what is now the Red Bull F1 team.