For generations, the white bucktail jig has been hailed as the most versatile lure ever. So effective is its ability to catch any fish anywhere, bucktails were once stocked in military-issue survival ...

From mid-spring through mid-fall, soft swimbaits — such as Z-Man’s Swimmin’ Trout Trick, Keitech’s Swing Impact, and Lake Fork Tackle’s Live Magic Shad — excel at catching bass, especially ...

It would be easy to assume that with such a variety of species swimming in the bays and inshore waters of the U.S. you’d need a book to cover the best saltwater lures. That couldn’t be more untrue.

Swimbaits are great fish catchers, but it takes a lot of work to wring out their potential. A swimbait is a long, soft plastic lure with a deep belly that tapers sharply to a wide, paddle-shaped tail.

If you fish, you know Berkley. From soft plastics and hard baits to top-notch fishing line, and some of the best scent-dispersing baits on the market, Berley makes gear rhat’s on the water pretty much ...