I spoke to Rob Markey, who is the New York Times bestselling co-author of The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World. He is a Partner and Director in the ...

For Andy Wicks, thinking about life’s big questions is a part of his identity and a part of his legacy. Wicks, a business ethics professor at the University of Virginia’s Darden School of Business, ...

Scott Turow, Chicago’s superior answer to John Grisham, delayed his most recent novel, “Reversible Errors,” to meet a higher obligation. In March 2000, Turow immediately said yes when asked to serve ...

The key issue that ‘The Ultimate Question’ by Fred Reichheld helps B2B marketers understand is customer loyalty. This book helps you look at customer loyalty in an extremely philosophical manner.

In Douglas Adams’ “Hitchhiker’s Guide to the Galaxy,” the answer to “the Ultimate Question of Life, the Universe and Everything” is revealed, after 7 1/2 million years of computational effort, to be ...

A MEMORY of long ago. ... I am walking upon a granite pavement that rings like iron, between buildings of granite bathed in the light of a cloudless noon. Shadows are short and sharp: there is no stir ...