Caitlin Clark fans might have to start making space for more Clark-related merchandise on their shelves. The Fever guard has ...

Did WNBA star Angel Reese call for a boycott of American Eagle over their jeans ad with Sydney Sweeney? No, that's not true: ...

The WNBA is launching a new ad campaign, including one of the Phoenix Mercury's star players, centered around the upcoming draft class that aims to convert college basketball viewers into fans of ...

WNBA opening weekend ads put fans on the court by showing action from the floor in social-style clips of league stars.

The campaign for the Woman's National Basketball Association demonstrates how fans can search and gain inspiration from their favorite WNBA players' style and is part of a larger campaign that ...

WNBA CMO on Caitlin Clark marketing opportunities and Wieden+Kennedy ads WNBA CMO Phil Cook on how the league is seizing on surging women’s basketball interest, from sponsorships to merchandise ...

Caitlin Clark may be sidelined with injury, but her influence continues to reach beyond the court. On Monday, the Indiana ...

Despite having the worst record in all of the WNBA, the Dallas Wings are still getting plenty of attention. Their 9-29 record ...

While Caitlin Clark cuts a frustrated figure on the sidelines, Angel Reese is shining brighter than ever. In her second WNBA ...

The New York Liberty are finally getting healthy and hope to make a run at getting at least a top four seed and homecourt ...

Aliyah Boston had 27 points and nine rebounds, Odyssey Sims scored 22 points and the Indiana Fever beat the Seattle Storm ...