Nike, Kim Kardashian

Nike is in a slump. It’s hired Kim Kardashian to help
Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO needs some help turning around the aging athletic company. Enter Kim Kardashian.
Kim Kardashian's SKIMS partners with Nike on new activewear brand NikeSKIMS
SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all levels.
Nike Bets Big on Kim Kardashian
More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim Kardashian can help it do the same for women’s activewear.
Nike, Kim Kardashian’s Skims partner on new brand
Nike on Tuesday announced a new brand in partnership with the influencer Kim Kardashian’s Skims, giving the company’s stock one of its first pops under new CEO Elliott Hill. Nike and Skims will produce a line for women called NikeSkims. It will include training apparel, footwear and accessories.
Nike partners with Kim Kardashian's Skims for new women's athleisure brand
Nike will launch a new women's activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better compete with upstart brands.
Kim Kardashian gives Nike’s flagging business a swoosh
Nike’s ambassadors have been modern gladiators such as Michael Jordan, Tiger Woods and Roger Federer. But Skims has quickly become a formidable business. Five years into existence, it makes more than $1bn in annual revenue.
Nike and Skims’ Joint Label Announcement Earns $6.1 Million in Media Exposure, Kim Kardashian’s Post Boosts Collaboration by $1 Million
Tuesday’s announcement of the new brand created in partnership by sports giant Nike and lifestyle company Skims generated $6.1 million in media impact value, according to Launchmetrics. MIV is a proprietary metric that assigns an actual monetary value to marketing strategies across print,
Nike's Financial Strength: What Moneyball Data Reveals
AI-Assisted Investment Scores Moneyball combines artificial intelligence with expert analysis to evaluate companies across ...
How To Watch: Nike EYBL Scholastic contest between Montverde Academy-IMG Academy
Apart of the Nike EYBL Scholastic event, following the matchup between La Lumiere (Indiana) and Orangeville Academy (Canada) ...
Nike Free Metcon 6 review: a Jack of all trades
The Nike Free Metcon 6 is a ridiculously comfy and supportive hybrid workout shoe ideal for cardio classes, HIIT and lifting ...
The Nike x Riccardo Tisci Pivot From Sneakers to Bags Reflects Shifting Tastes
After teasing a reunion in 2024, the leather Mercer handbag is the designer's first product with Nike since 2018.
The Nike Air Foamposite One ‘Galaxy,’ One of the Wildest Sneakers Ever, Is Finally Back
Nike’s original Galaxy Pack and dropped way back in 2012 to commemorate NBA All-Star Weekend, long the high point of the year ...
Detroit Tigers ace Tarik Skubal 'just signed a deal' with Nike. Here's what that means
The Nike deal shows how in-demand Detroit Tigers ace Tarik Skubal has become after winning the AL Cy Young award, as he joins ...
Footwear News on MSN2h
Nike Confirms the Release Details for Michael Jordan's Iconic ‘Flu Game' Sneaker
It's been rumored since last September and after an early launch at NBA All-Star Weekend, Michael Jordan's historic Air ...
The Spun on MSN3h
'Iconic' - WNBA Fans Are Loving Caitlin Clark's New Nike Commercial
Caitlin Clark has quickly become the face of women's basketball. Just two weeks ago, the NCAA's all-time leading scorer was ...