Ad agency Orès Collective developed the ad using live action, 3D, VFX and AI-generated content provided by its AI studio.

Wieden+Kennedy effort pairs understated visuals with an employee pricing incentive across new vehicle lineup.

TBWA\Chiat\Day campaign features oddball settings like kangaroo pouches and jellyfish massages.

British board game designer James Wallis helped to design SE!ZE, with 16 pieces to match Chivas Regal 16.

The top creative work this year blended humor, heart and craft to create mini universes for audiences to play in.

Virgin Voyages hosted more than 1,000 creators on a three-day cruise, marking its largest-ever creator campaign.

At Possible in Miami, the high-profile chief talks tensions with Publicis, principal-based buying and the agentic future.

While CMOs are seen as more loyal, fewer marketing departments are viewed as a profit center—and CMO performance grades are ...

The temporary change recognizes Runkel’s decades-long role shaping culture and operations at the shop.

Agency executives and hiring managers share what skills they are looking for in junior talent as they retool jobs in the wake of AI.

Independent shops are leading the way in placing entry-level talent, challenging the notion that AI is replacing junior staff ...

A campaign for energy company Plenitude shows how darker design choices cut LED billboard energy use.