New sensor-packed Smart Bricks introduced at CES add color, sound, and interactivity to classic Lego builds, debuting with ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

Lego has introduced its most significant evolution in 50 years: ‘smart bricks’ that light up. The line will be introduced ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

Ben and Erin Napier's daughters have never used — or even held — a smartphone. As a result, they're "probably a little too ...

One mom thought she’d seen every odd little gadget her child could bring home, until her daughter arrived with a toy lamp ...

Post by Rhalf Jayson F. Guanco, Ph.D. Finding the right toys for your child can feel overwhelming. With a lot of options online and in stores, how do you know what will truly nurture learning? The ...

There is no equivalent term in the toy industry to “fast fashion,” but there should be. The cost of producing toys has been on a long-term decline, making it easier than ever for parents in rich ...

KANSAS CITY, Mo. (KCTV) - The holiday shopping season is in full swing with many different toys on the market, including Artificial Intelligence, or AI-powered toys. But one child psychologist warns ...

The Late Late Toy Show appeal smashed fundraising expectations yet again, pulling in a phenomenal total for children in need as the 50th anniversary spectacular lit up Donnybrook. Patrick Kielty ...