Add Yahoo as a preferred source to see more of our stories on Google. Rolex is the first—and often the only—watch brand people think of when it comes to high-end timepieces. But beyond that instant ...

Rolex is back with another authorized history book—and this time, the spotlight is on the Oyster Perpetual Datejust. That history includes 80 years’ worth of stunning new and original photography—plus ...

Add Yahoo as a preferred source to see more of our stories on Google. Rolex’s newest release doesn’t tell the time, sit neatly on the wrist, or do anything else a good watch is supposed to. That’s ...

The “Paul Newman” Daytona. The “Bao Dai.” The Oyster Perpetual that scaled Everest. All of these pieces carry significant historical importance—not only for Rolex, but for the broader watch world. But ...

Forbes contributors publish independent expert analyses and insights. I cover upmarket jewelry, timepieces & ethical, sustainable jewelry. For the past century, creations by Rolex have been valued as ...

In the aftermath of the Second World War, the proliferation of the Self-Contained Underwater Breathing Apparatus (SCUBA) system allowed the masses access to the wondrous undersea world for the first ...