A guide for brand leaders on evaluating movie marketing tie-ins, securing creative access, avoiding fatigue and aligning partnerships to business impact.

LOUISVILLE, Ky. — Move over Halloween, the holiday spirit has once again taken over the airwaves in Kentucky and southern Indiana. Starting Nov. 1, just minutes after midnight, both Mix 106.9 and ...

The crowd at M2 in Miami didn’t need warming up — they were already lit by the time Anuel AA took the stage for Billboard En Vivo on Tuesday night (Oct. 21). The Latin trap pioneer, arriving just ...

Anuel AA is being sued in Florida over claims he assaulted a man at Volcano Bay, with the alleged victim and his family seeking damages. Anuel AA is at the center of a civil lawsuit in Florida after a ...

MANASSAS, Va. — Most choirs strive for perfect pitch. But at one Manassas, Va. choir, hitting the right notes matters less than hitting the heart. RELATED: How a rare instrument is helping a Virginia ...

Anuel AA has been accused of assaulting a man at Volcano Bay in a lawsuit that also claims the incident caused emotional trauma to the victim’s family. Anuel AA is being sued after a man claimed the ...

Anuel AA’s concert on Sep. 19 at the Kaseya Center was everything fans expected, the good, the bad and the late. Real Hasta la Muerte 2, his tour’s name, was promoted as a sequel to Anuel’s 2018 debut ...

When it comes to reggaeton stars commanding Miami’s biggest stages, the track record at the Kaseya Center has been inconsistent. Many artists headline the arena only to find entire sections closed off ...

Anuel AA isn’t a household name outside Latin trap and reggaetón, but within the genre he plays a role similar to Future in hip-hop. Gravel-voiced, prolific, and unbothered about keeping things ...

Associate Professor in Music Therapy; Senior Academic Fellow at Melbourne Centre for the Study of Higher Education, The University of Melbourne Grace Thompson is a Registered Music Therapist. Grace ...

ST. PETERSBURG — The Temporal Taal Collective will present Spice & Sound on Thursday, Sept. 18, 7:30 p.m., at the Palladium at St. Petersburg College, 253 Fifth Ave ...