There’s a paradox at play in how marketers are adopting artificial intelligence. Eighty-seven percent of US advertisers say ...

Spencer's departure is the latest in a spate of leadership changes at The Trade Desk. And it comes at a time of tension ...

Newsweek is developing an AI-powered homepage, based on Google’s AI Overviews, as part of a partnership with Google Cloud.

Agency buyers who manage portfolios of Google Ads and Merchant Center accounts are being targeted by sophisticated scam ...

Eighty-seven percent of US advertisers say they plan to increase AI usage over the next 12 months. But only 45% feel confident in their understanding of how AI-powered technologies work. That 42-point ...

There’s a paradox at play in how marketers are adopting artificial intelligence. Eighty-seven percent of US advertisers say they plan to increase AI usage over the next 12 months. But only 45% feel ...

There’s a paradox at play in how marketers are adopting artificial intelligence. Eighty-seven percent of US advertisers say they plan to increase AI usage over the next 12 months. But only 45% feel ...

There’s a paradox at play in how marketers are adopting artificial intelligence. Eighty-seven percent of US advertisers say they plan to increase AI usage over the next 12 months. But only 45% feel ...

Newsweek launches an AI-powered homepage to offset traffic losses from AI search; OpenAI pulls an emergency pivot back to focusing on ChatGPT; and copycats dilute the impact of Spotify Wrapped.

Broadsign may actually be building an attractive acquisition target. And one of the major cross-platform Big Tech players feels like the most likely buyer.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

America’s biggest department stores are changing, and changing fast. In the past quarter, for instance, Target has piloted a ...