"AI agents are everywhere, but there’s a value ceiling," said Melissa Hilbert, a vice president analyst in the Gartner Sales Practice. "Beyond a certain point, more AI does not mean more productivity.

Powered by Amperity's patented identity resolution, the Customer Data Agent operates on a complete view of the customer using unified and real-time customer profiles rather than fractured system-level ...

Syspro, an enterprise resource planning (ERP) solutions provider, and SugarCRM, provider of a sales automation platform, are partnering to give manufacturers and distributors precision selling ...

Teneo.ai, a customer service automation provider, has expanded its Teneo 8 platform with AI Agents for the airline industry.

UserTesting, a provider of customer insights, has acquired User Interviews, providers of a participant recruitment platform for user research, market research, and artificial intelligence training.

Bloomreach's Loomi AI-powered marketing automation and e-commerce search are now available on AWS Marketplace.

Agentic shopping is changing consumer behavior, but brands can use helpful, personalized messaging to stay top-of-mind when AI does the browsing ...

Experience the ideas shaping the AI-first era. Watch AI advisor Cassie Kozyrkov, Forrester Principal Analyst Max Ball, [SG9] and other industry leaders explore how AI agents, unified intelligence, and ...

StackAdapt's new self-serve capability enables compliant, scalable, and real-time campaign measurement at the individual healthcare provider level.

Birdzi Journey enables retailers to deliver real-time, behavior-based offers. For new customers, lapsed shoppers, or those who have exhibited other changes in their shopping habits, Journey listens ...

TiVo, a subsidiary of Xperi, has added to its home screen user interface to help advertisers reach highly engaged consumers across the TV viewing experience. The new offerings from TiVo Ads help ...

Optable's Lanner Agent is an agentic AI ad planning tool that automates RFP-to-audience activation for publishers.