With livestream restrictions and content filters rising, marketers are rethinking their strategies about connecting with the youth, while keeping trust and ethics front and center. Get to know each of ...

The agency partnered with the cofounders of client Juliet Wine to author the letter and communicate with policymakers and consumers about the detrimental effects of tariffs on small businesses.

With livestream restrictions and content filters rising, marketers are rethinking their strategies about connecting with the youth, while keeping trust and ethics front and center.

Omnicom Media Group has consolidated its influencer capabilities under the brand Creo. Prior to this integration, influencer capabilities were unbranded offers within worldwide agencies. Creo was ...

The partnership, now in its second year, features a limited-edition T-shirt and the Body Check Cup in order to encourage more cancer screenings.

By slashing teams that gather critical data, the administration has left the federal government with no way of understanding if policies are working — and created a black hole of information whose ...

Though they remain a contentious subject, cameras in care facilities are gaining ground. Get to know each of these companies by learning about their culture, work/life balance, D&I initiatives and ...

Moderated by Julius Ramirez, SVP and GM, global product and partnerships at Doceree, the panel “Path to Marketing Mix Model (MMX) for Rewarding ROI” delved into how data, trust, content and evolving ...

After filing a police report and a lawsuit, and after her mother’s 2014 death, Peters in 2016 helped found Elder Voice Advocates, which lobbied for a state law permitting cameras in residents’ rooms ...

When it comes to Big Pharma, the likes of Novartis, Bristol Myers Squibb and AstraZeneca have Bluesky accounts — though none are posting.

Art Garfunkel discusses his experience living with psoriasis as part of Sun Pharma’s I LUV YA for The Long Haul campaign.

The pharma giant said its oral GLP-1 drug demonstrated significant efficacy results and a safety profile consistent with its ...